LucasArts Announces Agreement with Day 1 Studios to Create New Next-Generation Entertainment Franchise
LUCASARTS AND PREMIER CONSOLE DEVELOPER TEAM UP FOR MULTIPLATFORM DEVELOPMENT OF NEW INTELLECTUAL PROPERTY
SAN FRANCISCO, CA -- May 8, 2006 -- LucasArts today announced an agreement with Day 1 Studios to develop a new intellectual property for release on next-generation console platforms. Emphasizing ground-breaking gameplay, and focused on interactivity that is only possible with next-generation platforms, Day 1 Studios plans to leverage its proprietary technology to deliver a revolutionary gaming experience.
"LucasArts is determined to deliver outstanding new ideas to next-generation consoles, and our partnership with the great people at Day 1 Studios creates another opportunity for us to bring innovation and creativity to the market," said Peter Hirschmann, Vice President of Product Development at LucasArts. "The phenomenal technology created by Day 1 directly affects gameplay in extremely innovative ways- and it perfectly complements the engaging story and intriguing characters you'd expect of a LucasArts title."
"We wanted to work with a publisher who would set the bar sky-high," said Denny Thorley, President of Day 1 Studios, "It's a privilege to work with the creative minds behind some of the most successful franchises in entertainment history, and we are inspired by the opportunity to work with LucasArts on their first entirely new property specifically for next-generation consoles."
LucasArts and Day 1 Studios will announce product details at a future date.
About Day 1 Studios
Day 1 Studios is a premier independent developer whose vision is to create revolutionary, interactive entertainment through the application of superior design, artistic, and technical processes. Day 1 Studios created and developed the award winning ``MechAssault'' series for Microsoft and Xbox Live. Day 1 is currently developing multiple products for next-generation platforms at their studios in Chicago, IL and Hunt Valley, MD. Additional information about Day 1 Studios can be obtained at www.day1studios.com.